Spicy Way

“Spicy Way” believes in the power of herbs and spices to improve quality of life. Combining hundreds of years of knowledge with modern day know-how, Spicy Way’s vision is to spread the word about using herbs and spices to enhance health and wellbeing.

The Roots of “Spicy Way”
“Spicy Way”, owned and managed by Avi Zithershpieler, has a rich family history in the world of herbs and spices. The family farm, in northern Israel has been growing herbs and spices for more than 50 years. Zithershpieler inherited his passion for agricultural and natural values from his late father, one of the pioneers in the field, who taught his son all the secrets of the herbal business. He has been working in growing, preserving, and marketing herbs and spices all his life.

Spicy Way Expertise
“Spicy Way” grows, dries, and blends herbs and spices following time-honored traditions that preserve their farm fresh goodness and bring it straight to the consumer. Spicy Way Visitor
Center, located in the Galilee, invites visitors into a wonderland of herbs and spices – an open market featuring a huge selection of high-quality products attractively displayed, with
informational signs describing their usage. Visitors can explore the virtually unlimited possibilities that these versatile plants offer for a healthier and spicier way of life, learning about their rich history and traditions as well as their special properties. Through lectures and workshops, the healing benefits of herbs and spices are taught and experienced through all the senses.

Zithershpieler and his team share their extensive knowledge with visitors, giving helpful suggestions on how to use the herbs. In addition to catering to individuals and groups,
Spicy Way also acts as an educational center for concession stores, franchisees, and business clients.

Innovation through Ongoing Product Development
“Spicy Way” is constantly adding new and innovative products to its extensive line, tailoring products to meet different cultural tastes and traditions. They have developed hundreds of products which not only enhance the flavor of food, but also have health-giving and curative properties. The secret of Spicy Way’s success lies in their wide range of original blends, developed exclusively for their branded retail outlets. Years of experience and ongoing development go into developing these creative blends of herbs and spices.

The completely natural, farm fresh products do not have any preservatives